More people watch the Superbowl halftime show than the game itself.
And next year will see Beyonce take on the prestigious role, which this year saw Madonna watched by more than 114million viewers.
A source from the Super Bowl XLVII told The Associated Press the Grammy-winning diva will take the stage at the halftime show on February 3 at the Mercedes-Benz Superdome in New Orleans.
Role of a lifetime: Beyonce posted a picture to her website on Wednesday confirming that she will perform at the Super Bowl on February 3 2013
The official announcement is expected on Wednesday, the source said.
Beyonce, whose pop and R&B hits include Crazy in Love, 'Irreplaceable and Single Ladies (Put a Ring on It), has won 16 Grammy Awards.
The 31-year-old sang the national anthem at Super Bowl XXXVIII in 2004 in her hometown of Houston when the New England Patriots defeated the Carolina Panthers.
High profile: Beyonce is set to take to the stage at next year's Super Bowl
Madonna performed at halftime at this year's Super Bowl in February with guests CeeLo Green, Nicki Minaj, LMFAO and M.I.A.
The New York Giants beat the New England Patriots in a thrilling rematch of the contest four years earlier.
Her performance was seen by 114 million people, a higher average than the game itself, which was seen by an estimated 111.3 million people, according to the Nielsen Co.
Cheeky: The Crazy In Love star is sure to draw a big audience
If Beyonce's performance at the Pepsi NFL Halftime Show features collaborations, it could likely include husband-rapper Jay-Z and her Destiny's Child bandmates Kelly Rowland and Michelle Williams.
New Orleans last hosted a Super Bowl in 2002, making next year's game the first NFL championship in the city since Hurricane Katrina devastated parts of the Louisiana Superdome in 2005.
Pepsi is returning as the sponsor for the halftime show for the first time since doing so in 2007 when Prince performed.
This year's show: More than 114m watched Madonna perform
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